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The problem is basically related to the campaign name in the Acquisition report. If you also have this problem you will see campaign names like (organic) or (not set) for Google Ads traffic
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[📉📈 GAds] It would appear that the answer is #2! 👇
As the days passed, I continued to monitor the situation, and if at that time the audiences seemed to “deflate” day by day tending to 0, today it is possible to observe that for those same days the situation has changed.
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[📉 GAds] Drop in Google Ads audience data source since March 6… is it a coincidence?
In this report, the continuous decrease in the number of visits received from your data source has been observed by many Google Ads users.
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🔮 [GA4/GAds] Consent Mode V2 Drop Collection… as it was intended
In the past few days I have published some posts warning about the effects of Consent Mode V2. Many were skeptical… BUT…
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[GA4 👤❌] No Data Modeling with CONSENT MODE V2 Basic!
We can infer that by not sending any rejected consent rejection event to GA4, behavioral modeling activation will NEVER be triggered
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[GA4/GAds 👇] Did you know that with CONSENT MODE you send DATA to all these platforms?
If your business requires limiting data sharing among Google services you should select in GA4 only those Google services authorized to receive user data
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The Dark Side of Consent Mode V2
If you have NOT yet implemented CoMo, and you will, you may face an IRREVERSIBLE drop.
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Segmenti di pubblico in Google Ads, retroattivi?
Conoscendo che la retroattività è limitata, diventa di cruciale importanza conoscere in anticipo gli obiettivi di campagna in modo da predisporre i segmenti e lasciarli popolare.
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