What works for one, may not work for another.
Continue reading...Michele Pisani
[📉📈 GAds] It would appear that the answer is #2! 👇
As the days passed, I continued to monitor the situation, and if at that time the audiences seemed to “deflate” day by day tending to 0, today it is possible to observe that for those same days the situation has changed.
Continue reading...[GA4 Trick 💡] Did you know that in GA4 you can compare up to 4 date ranges at once?
I’ll tell you a TRICK to being able to compare 4 date ranges at the same time!
Continue reading...[GA4 💥🆕] UPDATE: Cardinality, Thresholding & Sampling in GA4 Magic Reports!
Starting today, all new reports will contain the following data accuracy information: Cardinality, Thresholding & Sampling in GA4 Magic Reports
Continue reading...[GA360 😢] Unsampled Reports no longer available… The day to say Goodbye to my Add-on has come
With the early part of March, Unsampled reports were deprecated. All queries above 1 million sessions will now be subject to sampling
Continue reading...[GA4 ⛹♂️] How Consent Mode affect Bounce Rate
I created the infographic that shows the scenarios, both known and less intuitable (see case 4), that can alter the actual value of your website’s bounce rate
Continue reading...[GA4 ⚠🛒] With CoMo V2 Basic you are Data-Driven… but without a Driver’s License!
If you rely on GA4 data with the Consent Mode Basic, you may not be aware that the data you are using may be entirely misleading.
Continue reading...[📉 GAds] Drop in Google Ads audience data source since March 6… is it a coincidence?
In this report, the continuous decrease in the number of visits received from your data source has been observed by many Google Ads users.
Continue reading...🔮 [GA4/GAds] Consent Mode V2 Drop Collection… as it was intended
In the past few days I have published some posts warning about the effects of Consent Mode V2. Many were skeptical… BUT…
Continue reading...[GA4 👤❌] No Data Modeling with CONSENT MODE V2 Basic!
We can infer that by not sending any rejected consent rejection event to GA4, behavioral modeling activation will NEVER be triggered
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